This assignment was handed to us around the beginning of last year. As one of our first assignments we were just learning how to use the programs and weren’t really as confident as we could have been. The assignment was to make a logo for an imaginary company ran by you. It was a graphic design company with it’s own beautiful custom made logo.

Before I decided what my logo was going to be I needed to decide what kind of mood I wanted to get across. I wanted to get a kind of an energetic mood but try to show that I mean business. I thought around a bit and I finally came up with, a gecko. Playful, energetic and still one of the smartest lizards on earth.


I started to animate the gecko a little more and had many versions with all different colour decisions. This gave me a wide variety of choices to choose from. I finally decided to go with the colour of wealth and intelligence. Purple. After I made the main colour of the gecko I had to eventually go on and choose the colour for the specs. I thought that the purple was intense enough so I decided to go with a cool easy white.

After I got the colour down I needed to start thinking up design names. Some names past through my mind but I think the one that was most present was Naff. The word does not have a real meaning but I think it fits the energetic mood I was trying to set.

My logo really does represent my company but nothing ever stands for only one thing. The energetic gecko could stand for many things. It is very symbolic that business can be fun. The gecko is an intelligent and noble animal but at the same time it is very fun and lively. Loosen your ties guys, Naff is in the house.

As I said earlier this was one of the first assignments in the class. Since it was our first time using this program (Adobe Illustrator) it set the foundation for all other assignments I would do from this program. Without this assignment I would not have learned all the other skills that I would have needed in the future. This assignment really taught me about the gecko too. We needed to research the animal we chose and this was very beneficial to my “Gecko Knowledge”.